Social Media Specialist Resume Examples

Need help writing your resume? We’re here to help with our collection of Social Media Specialist resume examples you can easily edit for your job search.

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LiveCareer Staff Writer
by LiveCareer Staff Writer
Last Updated: October 10, 2024 
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Social Media Specialist resume summary examples

To make your resume pass the seven seconds recruiters spend eyeing a resume, write an impactful resume opener.

The resume summary consists of a two to three-sentence paragraph introducing yourself to potential employers by featuring your top skills and professional abilities.

Think of it like a business pitch. Your knowledge and experiences are the product you have to sell to the investor, in this case, the employer.

If you have plenty of work experience in your desired field, choose the professional summary approach.

If this is your first time applying for a Social Media Specialist position, use the objective statement, which allows you to share your skills as they relate to your career goals.

You can compare these two approaches in the examples below to determine which is better for your situation.

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Good example:

“A social media specialist with 5+ years of experience in creating and executing successful campaigns across multiple platforms. Proven track record of driving engagement and increasing followership by 20% in 6 months. Adept at using data-driven insights to optimize content and campaigns for maximum reach and impact.”

Why this example passes:

  • Feature candidate’s success statistic to grab attention. Numbers add detail about how big the results you deliver are, e.g., test scores, passing rate and more.
  • Shows career length, 11 years.
  • Mentions employer-desired skills: student motivation and interactive lessons.
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Bad example:

“ Experienced social media user with a passion for connecting with people. Knowledgeable in various social media platforms and trends. Seeking to utilize my skills in a professional setting.”

Why this example fails:

  • Doesn’t include any numbers that quantify social media specialist’s performance
  • Uses vague descriptions and skills.
  • Doesn’t include years of teaching experience.

The fastest way to write your professional summary

If you want an edge writing to help write your professional summary, check out our Resume Builder. It features pre-written content for Social Media Specialist roles that you can select from, personalize and use!

  • 1

    Enter the details about the job title you held. The builder comes preloaded with auto-suggested phrasing written by resume experts.

  • 2

    Then, just pick from these suggested phrases that best frame your experience and customize them to your liking!

  • 3

    All you have to do is choose the summary phrases that best frame your experience. It’s like having a professional do it for you!

You’ll find content written by resume experts in our Resume Builder, but you can also take it above and beyond and employ our professional resume-writing services! Get ready for the job search by taking advantage of the resume-writing tools that are best for you.

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Social Media Specialist resume work experience examples

One of the most fundamental sections of your resume is the work experience. Including skills and accomplishments in your work experience section relevant to your Social Media Specialist role is critical to writing a good resume. Compare these work experience examples to understand what information to include to make a job-winning resume.

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Good example:

Johnson Consulting I Rolling Meadows, IL I 8/2018-current

  • Managed the development and execution of successful social media campaigns for clients across multiple industries
  • Developed creative strategies to increase brand awareness and engagement on all major social media platforms
  • Analyzed social media performance metrics to identify areas of improvement and track progress
  • Developed and implemented content calendars to ensure timely delivery of engaging content.

Why this example passes:

  • Numbers and statistics add detail and quantify the results this social media specialist delivers: 4% improvement and a class size of 20-25.
  • Good use of strong words and active language.
  • References specialized value cahier provides with “individualized lesson plans.”
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Bad example:

Malone Group I Redmond, WA I 4/2022-present

  • Managed social media accounts
  • Developed content for social media accounts
  • Posted content to social media accounts
  • Responded to comments and messages on social media accounts

Why this example fails:

  • Lacks numbers or statistics.
  • Describes general tasks, not teaching achievements or career highlights.
  • Uses active verbs, but doesn’t focus on results.

Social Media Specialist resume skills examples

Here are 18 sample skills for social media specialist:

  • User content moderation
  • Account Management
  • Project Management
  • Client Relationship Management
  • Social Media Management
  • Digital Marketing
  • Social Media Marketing
  • Content Development
  • New Business Development
  • Product Knowledge
  • Brand Development
  • Brand Management
  • Social Media Platforms
  • Social Media Posting
  • Content Management
  • Team Oversight
  • Google Adwords
  • Company Branding

You should sprinkle skills and abilities throughout your resume. Include them in your professional summary, work experience blurbs and a dedicated skills section.

Examples of additional resume sections

Your resume must include the five main sections: contact information, professional summary, work experience, skills and education. However, you can also add different sections to show off more achievements.

Here are some examples of optional social media specialist resume sections that you could add to provide greater detail:

  • Languages
  • Certifications
  • References
  • Additional skills
  • Software
  • Accomplishments
  • Soft skills
  • Professional skills

Extra sections help you accurately showcase all the qualifications that make you an excellent Social Media Specialist. Nevertheless, stuffing your resume with irrelevant details will diminish the impact of your relevant experiences.

Examples of resume formats

A resume format refers to how a resume’s parts are organized. There are three resume formats: chronological, functional or combination.

The main difference among them is whether or not they give more visual weight to your work history or to your skills section. The format you should select for your resume is based on your years of work experience as a social media specialist.

How to choose a resume format

0-3
Years of experience

Functional formats

  • Focus on skills.
  • Best for first-time social media specialist who lack work experience.
  • Good for people re-entering workforce.
  • May omit dates in the work history section.
Organization:
  • Skills listed above work experience.

3-10
Years of experience

Combination formats

  • Balance skills and work history.
  • Ideal for mid-career social media specialist.
  • Suitable for career changers and people seeking promotion.
Organization:
  • Skills next to or above work experience.

10+
Years of experience

Chronological formats

  • Put the most focus on work history.
  • Best for social media specialist with a long, steady career.
  • Most popular format.
  • Preferred by recruiters.
Organization:
  • Work experience listed above skills.

Once you know the best format for you, it’s easy to pick a social media specialist resume template. Templates are preformatted layouts created by design professionals to ensure your resume looks amazing!

About the Author

LiveCareer Staff Writer

LiveCareer Staff Writer

LiveCareer’s staff writers are career advice experts and Certified Professional Resume Writers (CPRW), accredited by the Professional Association of Resume Writers and Career Coaches. Our team is dedicated to transforming work lives. Our diverse experts bring valuable insights to help you stand out to recruiters and hiring managers. No matter your career stage, LiveCareer’s contributors are here to help you advance your career and secure the job you want.

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