Social Media Manager Resume Examples

Land your desired job with help from our Social Media Manager resume examples! We’ve got high-quality samples, plus tips for organizing and writing each resume section.

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CPRW, Career Advice Expert
by Gabriela Hernandez  CPRW, Career Advice Expert 
Last Updated: September 13, 2023 
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Social Media Manager resume
summary examples

Most hiring managers only do a seven-second scan of your resume. If they don’t see what they’re looking for in your professional summary, they’re probably skipping to the next person.

A professional summary is a two-to-three-sentence paragraph that sells your top achievements as a Social Media Manager and best qualifications for the job at hand.

Recent grads, career-changers and those without much work experience would be better served by writing an objective statement which mentions your goals for a position and the skills that you do have.

Below, we’ll share examples of Social Media Manager professional summaries for different job candidates.

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Good example:

“A highly experienced Social Media Manager with 8+ years of expertise in creating and executing effective campaigns to increase brand visibility and engagement. Proven track record of driving organic growth and increasing follower count by over 200% while reducing ad spend by 25%. Skilled in developing and optimizing content for various social media platforms, creating targeted ads, and analyzing performance metrics to maximize ROI.”

Why this example passes:

  • Feature candidate’s success statistic to grab attention. Numbers add detail about how big the results you deliver are, e.g., test scores, passing rate and more.
  • Shows career length, 11 years.
  • Mentions employer-desired skills: student motivation and interactive lessons.
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Bad example:

“ Social media enthusiast with experience in managing accounts. Possesses knowledge of the latest trends and technologies. Looking to use my skills to help grow a company`s presence online.”

Why this example fails:

  • Doesn’t include any numbers that quantify social media manager’s performance
  • Uses vague descriptions and skills.
  • Doesn’t include years of teaching experience.

The fastest way to write your
professional summary

Impress employers by featuring must-have skills for a Social Media Manager and achievements that make you an irresistible employee. Find the best content suggestions for your professional summary in our Resume Builder that will wow recruiters.

  • 1

    Enter the details about the job title you held. The builder comes preloaded with auto-suggested phrasing written by resume experts.

  • 2

    Then, just pick from these suggested phrases that best frame your experience and customize them to your liking!

  • 3

    All you have to do is choose the summary phrases that best frame your experience. It’s like having a professional do it for you!

Our Resume Builder will help you write a custom Social Media Manager resume in 15 minutes! However, if you want to give your resume more dedicated attention, you can also employ our professional writing services to kickstart your search for an Social Media Manager role confidently.

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Social Media Manager resume work
experience examples

The most crucial part of a Social Media Manager resume is the work experience section. You’ll need to share a list of your previous roles, unique skills and the specific tasks you accomplished in each one if you want to write a good resume. The following examples will show you what to do and what to avoid when writing your resume’s work experience.

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Good example:

Rolling Meadows Middle School I Rolling Meadows, IL I 8/2018-current

  • Managed and grew the social media presence of ABC Company, increasing followers by 20% and engagement by 30%
  • Developed and implemented successful social media campaigns to promote company products and services
  • Monitored and responded to customer inquiries and feedback on social media platforms
  • Analyzed and reported on key metrics to track the success of social media campaigns.

Why this example passes:

  • Numbers and statistics add detail and quantify the results this social media manager delivers: 4% improvement and a class size of 20-25.
  • Good use of strong words and active language.
  • References specialized value cahier provides with “individualized lesson plans.”
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Bad example:

Emily Dickinson Elementary I Redmond, WA I 4/2022-present

  • Managed social media accounts
  • Wrote posts for social media
  • Created content for campaigns
  • Scheduled posts for platforms

Why this example fails:

  • Lacks numbers or statistics.
  • Describes general tasks, not teaching achievements or career highlights.
  • Uses active verbs, but doesn’t focus on results.

Social Media Manager resume skills examples

Here are 18 sample skills for social media manager:

  • Problem-Solving
  • Public Relations
  • Strategic Planning
  • Lead Generation
  • Business Development
  • Brand Promotion
  • Team Building
  • Social Media Management
  • Market Research
  • Content Creation
  • Progress Monitoring
  • Content Development
  • Lead Development
  • Interpersonal Skills
  • Progress Tracking
  • Social Media
  • SEO Optimization
  • Project Budgeting

You should sprinkle skills and abilities throughout your resume. Include them in your professional summary, work experience blurbs and a dedicated skills section.

Examples of additional resume sections

Your Social Media Manager resume must include the following: contact information, resume summary, work experience, skills and education. These are the five main resume sections; however, you can customize your resume with additional sections.

Here are some examples of optional social media manager resume sections that you could add to provide greater detail:

  • Languages
  • References
  • Additional skills
  • Certifications
  • Interests
  • Accomplishments
  • Software
  • Professional skills

Only include extra sections if they provide real value to your resume. Your resume should be brief and concise rather than long and redundant.

Examples of resume formats

Every resume has a specific layout to organize all sections, also called a resume format. You’ll see examples of the three resume formats: chronological, functional and combination.

The main difference among them is whether or not they give more visual weight to your work history or to your skills section. The format you should select for your resume is based on your years of work experience as a social media manager.

How to choose a resume format

0-3
Years of experience

Functional formats

  • Focus on skills.
  • Best for first-time social media manager who lack work experience.
  • Good for people re-entering workforce.
  • May omit dates in the work history section.
Organization:
  • Skills listed above work experience.

3-10
Years of experience

Combination formats

  • Balance skills and work history.
  • Ideal for mid-career social media manager.
  • Suitable for career changers and people seeking promotion.
Organization:
  • Skills next to or above work experience.

10+
Years of experience

Chronological formats

  • Put the most focus on work history.
  • Best for social media manager with a long, steady career.
  • Most popular format.
  • Preferred by recruiters.
Organization:
  • Work experience listed above skills.
Once you know the best format for you, it’s easy to pick a social media manager resume template. Templates are preformatted layouts created by design professionals to ensure your resume looks amazing!

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